Westminster Row

Web Design | Brand Identity

Westminster Row is what happens when a client needs a website ASAP but they have nothing but a logo. My challenge here was to develop the brand while I crafted the site. Basing my decisions around the interior renderings of the apartment complex, my goal was to blend moody colors and industrial finishes but ensure the site still felt warm warm and appealing. The juxtaposition between the masculine tones and the organic layout made this site feel fresh and not overly done. This site became a favorite amongst the Creative Services team.